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Working with Accounts

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In a typical Business to Business (B2B) scenario, Account represents a Company or a Department within the company, with which your Company is doing or planning to do business in future. In an Account, you can store the company address, number of employees, annual revenue, and other details.

You can associate an account with contacts (persons) within the company and the potentials (business opportunities) during pre-sales. After successful completion of the sales, you can also provide customer support & service through Zoho CRM - Case Management.

You can perform the following operations in the Accounts module:

Navigate Accounts

(Access Privilege: Read permissions)

Search Accounts

(Access Privilege: Read permission)

Create List Views

(Access Privilege: Read/Write permissions)

In the Account List you can create/modify/delete the custom views, sort columns in the list view (ascending/descending order), search the records available in the current list view. In addition, you can modify some of the columns in standard list views. By default, the following standard list views are available in the Accounts module:

  • Standard Views
    • All Accounts
    • My Accounts
    • New This Week
    • New Last Week
  • Recent Views
    • Recently Created Accounts: Accounts created during 24 hours.
    • Recently Modified Accounts: Accounts modified during 24 hours.
    • Recently Viewed Accounts: Accounts viewed during 24 hours.

Note: User created list views are displayed under User Created Views category in View drop-down list.

To create custom views

  1. Click the Accounts tab.
  2. In the Accounts Home page, under Account List section, click the Create View link.
    Note: Under Account List section some of the standard list views are displayed. You can only rearrange the order of columns and more columns.
  3. In the Create New View page, do the following:
    • In the View Information section, specify name of the custom view in the View Name (mandatory) field. The custom view name appears in the View drop-down list. You can also set the custom view as a default list view by selecting the Set as Default View check box.
    • In the Specify Criteria section, specify the filter criteria. For more details refer to the Specifying List View Criteria section.
    • In the Choose Columns section, select the columns to be displayed in the List View. For more details refer to the Selecting List View Columns section.
    • In the Accessibility Details section, select the users to whom custom list view has to be enabled. For more details refer to the Enabling View Access section.
  4. Click Save. The custom list view is displayed in the View drop-down list.

Create Accounts

(Access Privilege: Read/Write permissions)

In Zoho CRM, you can create accounts by:

  • Entering data in account details form
  • Duplicating the account with a few changes from the existing account details
  • Using the New Account, a quick create component present in left hand-side of the Accounts Home page
  • Importing accounts from other Contact Management and CRM applications
  • Synchronizing Microsoft Outlook contacts with Zoho CRM (Special case: An account will be created in Zoho CRM while Company Name field is specified in the Microsoft Outlook)
  • Converting leads to accounts

 Note: Some of the standard fields listed below may not be visible/editable depending on your organization business process and field-level security settings. In case your organization added/modified fields please contact your System Administrator for more details about usage of the other fields.

To know the List of Standard Account-related Fields and the mandatory fields, click here.

To create accounts individually

  1. Click the New Account link.
  2. In the Account: page, specify the account details.
  3. Click Save. Account details are displayed in Account: <Account Name> page where you can perform the additional operations. Refer to Associating Accounts with Other Records section for more details.

To create accounts instantly

  1. Click the Accounts tab.
  2. In left hand-side under the New Account section, enter the mandatory details, such as Company name.
  3. Click Save. Account details are displayed in Account: <Account Name> page where you can update additional details or perform the additional operations.

To create duplicate accounts

  1. Click the Accounts tab.
  2. In Account List view page, select the account to be duplicated.
  3. In Account: <Account Name> page, click the Duplicate button.
  4. In Edit: <Account Name> page, modify some of the account details.
  5. Click Save. Account details are displayed in Account: <Account Name> page where you can perform the additional operations.

Import Accounts

(Access Privilege: Data Import Permission)

Associate Account with Other Records

(Access Privilege: Read/Write permissions)

You can create a 360 degrees view of the account to display all the associated details, such as contacts, potentials, trouble tickets, activities, attachments, and notes in a single view.

To associate account with other records

  1. In the Account: <Account Name> page, update the following details:
    • Potentials: To add potentials to the account
    • Contacts: To add contacts to the account
    • Open Activities: To add tasks and events (meetings, and calls) to the account.
    • Closed Activities: To display the closed activities
    • Products: To add products to the account.
    • Quotes: To add quotes to the account.
    • Sales Orders: To add sales orders to the account.
    • Invoices: To add invoices to the account.
    • Attachments & Notes: To attach documents and notes to the account.
    • Member Accounts: To add other divisons or subsidiaries to the parent account.
  2. After updating the associated records, you can move to the next record.
For more information, refer Accounts Association topic.
     

Export Accounts

(Access Privilege: Data Export permission) 

Merge Duplicate Accounts

Over a period, there may be a chance of accumulation of duplicate accounts. You can merge these duplicate accounts for a better organization of your accounts.

To merge duplicate accounts

  1. Click the Accounts tab.
  2. In the Accounts Home page, under the Account List section, click the required account.
  3. In the Account Details page, click the Find & Merge Duplicates button.
  4. In the Find Duplicate Accounts page, do the following:
    1. Under the Search Criteria section, by default the some of the matching criteria and the corresponding values are displayed. Add additional criteria if required. Click the Search button.
    2. Under the Matching Accounts section, select the accounts to be merged.
    3. Click the View Duplicates button.
  5. In the Merge Accounts page, select the fields to be updated to master record. All the duplicate fields are highlighted with a different color.
  6. Click the Merge button. The fields details will be merged with the master account record and account details page is displayed for further operations.

Change Account Owner

(Access Privilege: Owner change permission)

When the prospecting is in progress, occasionally it may be very useful to change the owner of some of the accounts in a single step. You can change the owner of an individual account or a group of accounts.

To change owner of accounts individually

  1. Click the Accounts tab.
  2. In the Accounts: Home page, select the contact.
  3. In the Account: <Account Name> page, click the Edit button.
  4. In the Account: <Account Name> page, change the account owner from the Account Owner lookup field.
  5. Click Save to update the account owner.

To change owner of accounts in bulk

  1. Click the Accounts tab.
  2. In the Account: Home page, go to the Account List section and select the check boxes corresponding to the accounts. You can also select all the accounts.
  3. Click the Change Owner button.
  4. In the Accounts: Change Owner page, select the user from the Select New Owner pick list and click the Update Owner button to change the owner of the accounts permanently.

    Warning: Accounts ownership will be changed to another user, irrespective of its existing owner. Use this operation carefully, otherwise accounts belonging to different users will be changed to new user. To overcome this problem, first you may search the accounts with a required owner name then change the owner in bulk.

Print Account Details

(Access Privilege: Read permission)

You can view a printable form and print the account details using browser’s Print function.

To print account details

  1. Click the Accounts tab.
  2. In the Accounts: Home page under the Account List section, select the required account.
  3. In the Account: <Account Name> page, click the Print Preview button.
  4. In the Account: <Account Name>, page, click the Print Page button to print the document.

View Reports

(Access Privilege: Read/Write permissions)

You can directly access some of the standard reports pertaining to accounts from the Account Reports section. By default, the following reports are displayed under accounts module:

  • Contact Mailing List
  • Key Accounts
  • Accounts by Industry

To view account reports

  1. Click the Accounts tab.
  2. In the Accounts: Home page, go to the Account Reports section.
  3. Click the required Report link. The Report is displayed in Reports page which can be further customized as per your requirements.

For more details about reports customization refer: Working with Reports

Delete Accounts

(Access Privilege: Read/Write/Delete permissions)

Rarely, you may need to remove some of the unnecessary accounts (customers) from the Zoho CRM database to have a better control over the existing accounts.

You can delete accounts that are not useful, individually or in bulk. All the deleted accounts are stored in Recycle bin. If required you can restore the accounts. But if you delete the records from Recycle Bin your records will be deleted permanently, hence use this option carefully.

While deleting the accounts, the related activities, notes, and attachments are also deleted.

Warning: The deleted accounts are temporarily stored in Recycle Bin. If required you can restore the deleted accounts again. But if you delete accounts from Recycle Bin, you cannot restore again.

To delete accounts individually

  1. Click the Accounts tab.
  2. In the Accounts: Home page, select the account.
  3. In the Account: <Account Name> page, click Delete.
  4. In the Confirmation dialog, click OK to delete the account permanently.

To delete accounts in bulk

  1. Click the Accounts tab.
  2. In the Accounts: Home page under the Account List section, select the check boxes corresponding to the accounts to be removed.
  3. Click the Delete button.
  4. In the Confirmation dialog, click OK to delete the selected accounts permanently.

Customize Accounts

(Access Privilege: Customize ZohoCRM.com permission)

Customization of the accounts module includes, renaming the tab name, modifying the pick list values in standard fields, adding new custom fields, modifying accounts page layout, and show/hide the related list views according to your Account management process requirements.

For more details, refer to Customizing Zoho CRM

How Tos & Frequently Asked Questions

Please refer to: Sales Force Automation How Tos



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