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Managing Email Templates

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Introduction

Communicating with customers is an important activity in any business scenario. Zoho CRM provides Email Templates to send one message to multiple recipients. Email templates can be used to send mass Email to leads/contacts, send Email notifications to the Zoho CRM users upon triggering a workflow rule.

You can perform the following operations in Email Templates module:

Email Templates

     
Note: You can embed an image in an email template only if you have a website from which the image will be sourced to the template.

Creating Email Templates

You can create Email templates for sending Emails to the customers (leads and contacts) and Zoho CRM users within your organization.

CRM Email Templates

The Image below describes the options within the Email Template interface:

Warning: If you are creating Email template for sending Emails to leads, do not merge the contact-related fields and vice a versa. If you are trying to merge both fields, you will experience some errors during Email creation.

To create an Email template

  1. Click the Setup link.
  2. In the Setup: Home page, under the Templates section, click the Email Templates link.
  3. In the Email Templates page, click the New Template button.
  4. In the New Email Template page, specify the following:
    • Name (mandatory): Specify the name of the Email template.
    • Select Folder (mandatory): Select one of the available folders.
    • Subject: Specify the subject to be displayed while sending Email to recipients.
    • From: Specify the sender Email ID to receive reply Emails.
    • Reply To: Specify the Reply To Email ID to receive reply from your recipient.
    • Attachment: Attach file with Email (max file size: 2 MB)
    • Email Template Body: Create the Email message body by incorporating the fields from modules. In the Email Template Body field, specify the following:
      • Select the type of field from the Field Type pick list. You can select fields related to contacts and leads.
      • Select the required fields from Available Merge fields drop-down list.
      • Copy the fields (for example, $contacts_firstname) from the Select Field drop-down list. Copy the field value displayed in Copy Merge Field value text box and paste in Email Body text area.
        Note: You can create a template with 32000 characters.
    • Footer: As per the CAN SPAM Act, provide Unsubscription form (Opt-out) link for users removing their Email ID from your mass mailing list.
  5. Click Save. The new Email template is displayed in Email Templates home page.

Sample Email Template

Dear $leads_salutation $leads_firstname $leads_lastname,   
Thank you for your interest in Zoho CRM.

We welcome your suggestions and comments in improving the product further.
 Sincerely,   
 <$User_Name> 

Email Output


Dear Mr. Larry King, 
Thank you for your interest in Zoho CRM.

We welcome your suggestions and comments in improving the product further.

Sincerely, 
Zoho CRM Team


How to embed Videos in Email Template?

  1. In Email Template body, click on the Source Code icon.
  2. In Code View mode, insert the video clip URL (Ex: ) and return to WYSIWYG mode.
  3. Save the email template.
  4. In the Template preview, you can watch the embedded video.







How to create Newsletter template?

  1. Firstly, create Newsletter in Adobe Dreamweaver or any other HTML Editor and upload all images/CSS to your Website
  2. In Zoho CRM - Email Template body, click on the Source Code icon.
  3. In Code View mode, copy your Newsletter HTML code and and return to the WYSIWYG mode.
  4. Save the email template.

Modifying Email Templates

You can modify the existing Email template by changing the required fields.

To modify Email template

  1. Click the Setup link.
  2. In the Setup: Home page, under the Email Templates section, click the Email Templates link.
  3. In the Email Templates page, click the Edit link.
  4. In the Edit Email Template page, specify the following:
    • Name (mandatory): Specify the name of the Email template.
    • Select Folder (mandatory): Select one of the available folders.
    • Subject: Specify the subject to be displayed while sending Email to recipients.
    • From: Specify the sender Email ID to receive reply Emails.
    • Reply To: Specify the Reply To Email ID to receive reply from your recipient.
    • Attachment: Attach file with Email (max file size: 2 MB)
    • Email Template Body: Create the Email message body by incorporating fields from modules. In the Email Template Body field, specify the following:
      • Select the type of field from the Field Type pick list. You can select fields related to contacts and leads.
      • Select the required fields from Available Merge fields drop-down list.
      • Copy the fields (for example, $contacts_firstname) from the Select Field drop-down list. Copy the field value displayed in Copy Merge Field value text box and paste in Email Body text area. You can create a template with 32000 characters.
    • Footer: As per the CAN SPAM Act, provide Unsubscription form (Opt-out) link for users removing their Email ID from your mass mailing list.
  5. Click Save. The modified Email template is displayed in Email Templates home page.

Deleting Email Templates

Occasionally, you may need to remove some of the unnecessary Email templates from the Zoho CRM system for a better user experience. You may consider removing Email templates that are not useful for future reference.

To delete Email template

  1. Click the Setup link.
  2. In the Setup: Home page, under the Templates section, click the Email Templates link.
  3. In the Email Templates page, delete the required template by clicking the Delete link.

Managing Email Template Folders

You can store all the Email templates in an easy to access folders, which can be shared with other users.


To create Email templates folder

  1. Click the Setup link.
  2. In the Setup: Home page, under the Templates section, click the Email Templates link.
  3. In the Email Templates page, click the New Folder button.
  4. In the Folder Details do the following:
    • Folder Name: Specify name of the folder.
    • Description: Specify additional information about folder.
    • Accessibility Details: Select one of the following options:
      • All Users are allowed to view this Template Folder: Select if you would like to enable the folder access for all the users.
      • Show this Template Folder only to me: Select if you would like to enable the folder access only to you.
      • Allow the following users to view this Template Folder: Select the users or user roles that can access the folder.
  5. Click Save. The new folder can be used while creating new Email templates.

Setting up Unsubscription Form

Setting up the Unsubscription Form allows the email recipients an option to avoid themselves from a particular email list.

To generate an Unsubscription Form
  1. Click on the Setup Link
  2. In the Setup Home page, under the Templates section, click on Unsubscription Form link.
  3. In the Unsubscription Form page, do the following:
    • Enter your website address in the Return URL field
    • Enter your Zoho CRM password in the Login Password field
    • Click on the Generate HTML button
  4. Copy and paste the generated HTML code into HTML editor and save it as an HTML file. Then click on Finish
To publish an Unsubscription Form
  1. Create a page in your website and copy HTML code into the page.
  2. Get URL for the unsubscription page that you created in your website.

To embed an Unsubscription Form in Email template
  1. Go to Setup> Templates > Email Template
  2. Go to the Email template for which you want to provide the Unsubscribe option
  3. Click on Edit > Footer > Type your desired content, Eg. "Click here to unsubscribe"
  4. Click on the View HTML source checkbox and type the URL as shown in the below example format:
    <a href="http://www.yourwebsiteurl.com">Click here to unsubscribe</a>
  5. Click on Save
To use Unsubscribe option

Process flow for the unsubscribe option (email recipient's end):

  1. Click on the Unsubscribe link

  2. Type the Email address > Click Unsubscribe
  3. 'Email opt out' option in the Leads and Contacts page will get automatically selected.

 

34 Comments
lee337, 353 - days ago  

hi I Have added an email template in a new folder, but when i go to use this template it is saying there is no templates and i must add a template, can you please advise how to fix this Cheers

Guest, 353 - days ago  

I have the same experience.

Guest, 346 - days ago  

I had same problem, then noticed I created the e-mail template for leads, but was trying to send template to contacts. Make sure the template lives in the same section as the module you are using it with.

dashton, 345 - days ago  

Can I insert an image into an email template?

Gopal, 344 - days ago  

Hi dashton,

you can very well insert image into email template. I suggest you to first upload the images in your website and then use html code option in email templates (<img src="image path" code>. If you need any further assistance, please contact me at support at zoho crm dot com.

Best Wishes,
Gopal

mkothari@metrokleeners.com, 342 - days ago  

Hi, I'm trying to get the merge fields to work and they don't seem to be picking up the values from the fields in my leads list. This is the format that keeps coming up in the copy merge field value - ${Leads.First Name} ${Leads.Last Name}, but when I input these into the template, no actual values get populated, I just get "blanks" on the actual email. Any thoughts?

thanks

Gopal, 342 - days ago  

It may be helpful for us if you could report this issue to "support at zohocrm dot com" so that our team can assist you in fixing this issue?

Regards,
Gopal

dgdlux, 297 - days ago  

It would be really nice if the names of the fields as they would be used in the email templates are displayed in one place say in the fields list...
for example:
Accounts Field List
name |type |template usage
Account Name | Text |{Accounts.AccountName}

Make that list printable so that people can craft their messages AND please give us the ability to reference ALL fields in an email template!

thank you!
Dennis

Kevin Schmitt, 192 - days ago  

I have files attached to contact records.

I want to send one of these attachments to someone else via email.

I can browse my local harddrive, but how do I browse the Database?

Zoho CRM, 189 - days ago  

Hi Kevin Schmitt,

As of now, we have provided to attach the local harddrive's files in the email and we have plans to provide the database attachments. Once the feature is implemented, we will keep posted the update.

Thanks,
Adam.

Mike, 188 - days ago  

Hi,

This is going to seem like a really silly question and I'll bet the answer od obviolus.... but once you set up a new email template and decide who its going to be sent to. How do you actually sent it?!

Is there something I am missing here....a "send now" button?

Thanks

Mike Watson

Zoho CRM, 188 - days ago  

Hi Mike Watson,

Once you setup the email template for the module you have created, you may goto the module (eg: Lead tab) and you select the records and click on the Send Mail button. Select the email template to be sent and it will automatically send the template to the records that you have chosen.

Thanks,
Adam.

ejmayers, 167 - days ago  

"Hi, I'm trying to get the merge fields to work and they don't seem to be picking up the values from the fields in my leads list. This is the format that keeps coming up in the copy merge field value - ${Leads.First Name} ${Leads.Last Name}, but when I input these into the template, no actual values get populated, I just get "blanks" on the actual email. Any thoughts?"



I have set up some templates but when I send them the value won't show up in the email as well. They come across blank. Is there a fix to this issue?

dripool@gmail.com, 156 - days ago  

Is there a way to attach more than one attachment to each templated email?

Gopal (Zoho), 156 - days ago  

We will be providing multiple attachements in our forthcoming release. For more details please refer:


http://zohocrm.wiki.zoho.com/Zoho-CRM-Whats-New.html


Gopal

Guest, 154 - days ago  

Is there a 'max' number of email(s) that may be sent per day / user / account/ etc.?

I see that 'Mass Lead Email' is limited to 250/day.
Are there other system limits?

Also, what are the options for increasing such limits if needed?

In order to leverage the system fully, we would want to address our entire membership, numbering in the 10,000's..

Zoho CRM, 153 - days ago  

Hi,

You may send a request to support at zohocrm dot com with the number of emails that you want to send from your account. This will help us to provide you a solution at the earliest.

Thanks,
Adam.

felmiranda@gmail.com, 133 - days ago  

Hi,


I can t select any of my email tempates within the contact part, but i can use them for my prospects. Can you help me to solve this problem?


Thanks

spletcher@acd.net, 132 - days ago  

What is the difference in the reply to: field and the from: field in the template? When I send an email via a template, I only can see the from field. I don't see anything that resembles the "reply to:" field in the received email.

Thanks.

amar_try, 132 - days ago  

Hi felmiranda@gmail.com,

From your query, we understand that you have not created the email template for the contacts tab and you have created it for the prospects tab. You may try creating the email template for Contacts tab to choose the templates from Contacts tab.

Note: the email templates will be reflected only for the module that you have created.

Thanks,
Adam.

amar_try, 132 - days ago  

Hi spletcher@acd.net,

The from field is the sender's address (you) and the reply to field is for mentioning to which id the recipient has to send the reply to. You may check in the mail client for that mail and click on the reply for that mail and you will be able to see the reply-to option.

Thanks,
Adam.

niels, 115 - days ago  

I would like to change the attachments on my email templates, but I do not see a way to delete them. I can upload new attachments but not delete the old ones.

amar_try, 114 - days ago  

Hi niels,

You may goto Setup --> Templates --> Email Templates and edit the email template that you want to delete the attachment.

Thanks,
Adam.

zohocrm, 72 - days ago  

8 Comments from old page:

Karen Cz, 39 - days ago

Is there a way to include graphic images in the templates? For example, a company logo or image of a product?
amar_try, 39 - days ago

Hi Karen Cz,

You will be able to include the graphic image by clicking on the html editor button "<>" and provide the image as shown below:

<image src = "http://www.website.com/image.gif">

You may also bring your company logo if you have provided the logo in the Setup --> Admin Settings --> Company Details.

Thanks,
Adam.
Laura at chloeandjane dot com, 33 - days ago

can we design emails in separate html editor, and upload html to zoho... in order to run image-based campaigns? Also, how/where can we change "from address" to be company based, and not user based?

thanks,
laura
amar_try, 32 - days ago

Hi Laura,

Sure. You may use any HTML editor to get ready the email and click on the "<>" button that is provided above the body of the email template to paste the HTML code. Make sure the images are hosted in your servers to make the image reflect in the template that you send.

Currently you will be able to choose the user id in the From address field. We have plans to enhance the from address field in the template. Once we implement the feature, we will keep posted the update.

Thanks,
Adam.
Lindsay, 24 - days ago

Is there a way to include a background image in the templates? For example, I would like to code something like

<TABLE width="720px" height="932px" BACKGROUND-IMAGE: url(http://www.faulknerpolitical.com/assets/images/Letterhead.jpg); background-repeat: no-repeat;">

It displays fine when I do a 'print view' but when printing to PDF the background is lost. Thanks for any help you can offer.
amar_try, 19 - days ago

Hi Lindsay,

Yes. You will be able to take the print of the pdf with the background. Please make sure whether the "Print Background (colors & images)" option is enabled.

Thanks,
Adam.
johnsopaul, 19 - days ago

I don't get the following option: Setup --> Admin Settings --> Company Details.
All I can do is add users
amar_try, 18 - days ago

Hi Johnsopaul,

Hope you are the only user in your account. Try adding one more user to see Company details under the Admin Settings.

Thanks,
Adam.

Heidi, 55 - days ago  

Is it possible to send a new lead a welcome mail automatically? And than according to wich group the customer belongs to sending her/him weekly a range of other emails automatically? For example: lead1 belongs to group1 so he/she gets the first week: email no1, second week: email no2.


Is this Possible?

Thanks,

Heidi

amar_try, 52 - days ago  

Hi Heidi,

Yes. You will be able to send automated emails to your new leads using the Web-to-Lead form if you have it in your Web site else, you can use the Autoresponders.

Here is the link to know more about Auto-responders:

http://zohocrm.wiki.zoho.com/Managing-Autoresponders.html

Thanks,
Adam.

tmangum, 45 - days ago  

The details on how to create an unsubscribe/update info form is missing above. Where can I find details for that?

I'd like contacts to be able to either unsubscribe or update their info, such as proper email address.

amar_try, 45 - days ago  

Hi Tmangum,

Setting up Unsubscription Form:

* Generate Unsubscription Form from Setup --> Templates.
* Publish Unsubscription Form in your Website.
* Provide the link in the email template as mentioned below:

"Click here to unsubscribe from the news letter".

Updating the contact details is not available now. We will take it up for our future updates.

leveragen, 30 - days ago  

Hi,


In regards to the "From" field, it looks like our only option is to choose from an email address of a registered user. Is there any way we can use a generic email addresses such as info@ or support@ without having to set up an additional user?


Thank you!

amar_try, 30 - days ago  

Hi leveragen,

Currently we are providing the from address as the registered user's id. We have plans to implement the generic email id providing option in our future updates. Once the feature is done, we will keep posted the update.

Thanks,
Adam.

gert.kruger, 18 - hours ago  

I am tryiing to set the access to the public e-maill template folder, as the templates linked to that folder is not visible to other team members. Can I check this somewhere?

amar_try, 13 - hours ago  

Hi gert.kruger,

You have to create the email template for each user who want to see the email template. If you have created only for you, only you will be able to see the template not the others. If other team members need to use the email template, you have to create it for those particular from ids.

Thanks,
Adam.

JR, 7 - hours ago  

Is there a report to see what mass emails were sent and what was sent?

amar_try, 5 - hours ago  

Hi JR,

We are working on the report and it will be updated asap. Once its implemented, we will keep posted the update.

Thanks,
Adam.

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